Login to view prices

Can’t see prices? Log in here!

DeMar supplies the hair & beauty trade only.


Nourish Sodium Relaxer

Do’s and Don’ts

  1. Read Instructions: Ensure you read this instruction sheet in its entirety before starting.
  2. Strand Test: Perform a preliminary strand test prior to applying the relaxer.
  3. Avoid Overlapping: Do not overlap relaxer crème onto previously relaxed or color-treated hair.
  4. No Shampoo: Do not shampoo your hair 72 hours before relaxing.
  5. Scalp Health: Avoid applying relaxer if your scalp is irritated or damaged.
  6. No Scratching: Do not scratch your scalp with a comb, brush, or fingernails.
  7. Hair Condition: Do not relax your hair if it is brittle, splitting, shedding, or breaking.
  8. Application Area: Do not apply relaxer directly to your scalp or surrounding skin areas.
  9. Gentle Handling: Do not pull or stretch your hair while relaxing.
  10. Timing: Do not relax your new growth again for at least six weeks.
  11. Avoid Skin Contact: Ensure the relaxer does not get on your skin, or in your eyes, ears, or mouth.
  12. Hair Coloring: Do not use permanent hair color for at least two weeks before or after relaxing your hair.
  13. Treatment Restrictions: Do not relax your hair if it has been bleached, treated with compound henna, or metallic dyes.
  14. Chemical Services: Avoid relaxing your hair if it has been curled with a permanent cold wave process or curly perm (Thioglycolate).
  15. Dandruff Shampoos: Do not use anti-dandruff shampoos for at least two weeks before or after relaxing your hair.
  16. Post-Braid Care: Do not relax your hair immediately after removing braids, extensions, or weave. Wait two weeks and frequently condition your hair.
  17. Professional Consultation: If unsure about your hair’s condition, consult a licensed cosmetologist before using this kit.

Relaxer Directions of Use

1. Application

  • Sectioning: Start applying the relaxer crème to new growth in the back sections of your hair, making small ¼ inch partings.
  • Application: Apply the Relaxer Crème to new growth (or virgin hair) using the back of a tail comb or a relaxer applicator. Work from the nape to the crown, then from the crown to the hairline, applying to hairline edges last.

2. Retouching New Growth

  • New Growth Only: Apply only on the new growth. Do not apply sooner than six weeks after your last relaxer treatment.
  • Avoid Overlapping: Do not spread or overlap relaxer crème mixture on previously relaxed hair.

3. Virgin Hair

  • Detangling: Before applying relaxer crème, carefully and gently detangle hair in each section with a wide tooth comb. Do not force the comb through tangles.
  • Full-Length Application: Spread the relaxer crème down the entire length of the hair, from roots to tips, section by section.
  • Even Distribution: Use fingers or a wide tooth comb to distribute the relaxer crème through each section for even coverage. Do not touch the scalp or pull through tangles; use fingers to rake mixture through hair.

4. Smoothing

  • New Growth: For retouching, smooth only the new growth. Use a wide tooth comb to separate hair into small sections, avoiding scalp contact.
  • Virgin Hair: For virgin hair, smooth from roots to tips with fingers. Follow the natural hair pattern and check the timing guide for recommended smoothing time.

5. Rinse Relaxer with Water

  • Thorough Rinse: Rinse hair thoroughly with warm water to remove all relaxer crème. Keep eyes closed tightly and avoid face contact. Use fingers to gently open parts in the hair for thorough rinsing. Do not pull or tug.
  • Complete Removal: Ensure all visible traces of relaxer crème are removed before proceeding.

6. Shampoo with Neutralizing Hair Wash

  • Initial Shampoo: Apply neutralizing hair wash after all visible traces of relaxer are rinsed out. Work into a lather, rinse thoroughly, and repeat 2-3 times.
  • Final Rinse: After the final rinse, gently squeeze excess water from hair.

7. Coat Hair with Restorative Conditioner

  • Application: Apply a generous amount of restorative conditioner. Gently comb through with a wide tooth comb from roots to tips, detangling without pulling. Add more conditioner to tangled areas as needed.
  • Conditioning: Leave on for 2 minutes, then rinse thoroughly with warm water. Gently squeeze and towel blot excess water from hair.

Key Ingredients & Benefits

1. Hydrolysed Collagen

  • Increases the body’s hair-building proteins, promoting longer and thicker hair.

2. Argan Oil

  • Moisturizes, adds shine, protects hair from breakage, and increases elasticity.

3. Marula Oil

  • Nourishes hair from root to tip without making it greasy. Hydrates, moisturizes, and prevents water loss, benefiting dry, frizzy, or brittle hair.